The paradox of gifts: I know what I have given you. I do not know what you have received. ~Dr. SunWolf
If there’s one thing we know about, its gifts. Choosing, giving, wrapping and sending- anything to do with gifts, we are on to it.
Truth be told, we reckon we are pretty good at it too. We’re pretty spot on at sussing out what you want, what you like, how you’d like to receive it- and have studied the art and science of gift giving in great detail.
BUT, there are still those situations, those times when a good old gift voucher is the still best option. Nothing wrong with putting the decision in the hands of the receiver!
The US National Retail Federation has conducted the same survey for 5 years in a row now and gift certificates have been the top items on consumers lists every year. Can’t say we are that surprised.Read More